Empowering
Digital Publishing

Turn your content into a rich e-edition format, that delivers an optimized User Experience on any device.


Our Products


vEditions

Quickly leverage your existing content to create rich digital experience across multiple devices.

The vEdition is a simple and profitable digital publishing solution that is designed to increase engagement by having eye-catching format, intuitive navigation and a lot of enrichment.


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vKiosk

Increase your publications distribution by showcasing all available content in one easily accessible location.

The vKiosk is a micro-site dedicated exclusively to your brand, that is designed to centralize, organize, and share current publications and back-issues.


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vApp

Get the most intimate communication channel with your readers, available today with your own branded iOS App.

The vApp empowers publishers to reach and inspire consumers, especially now that readers have the flexibility to read anywhere at anytime.


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What’s an e-edition?

Definition

e-Edition \ih-i-ˈdi-shən\ noun

The electronic edition of a newspaper, magazine or other publication, which can be read on a computer or mobile device. The digital edition is consistent in character and editorially homogeneous with the print edition.(1)

At Virtual Paper, we call our e-edition format “vEdition”.

The vEdition consists of the e-replica (from a PDF file), which will be presented in the e-reader.

Synonyms

Flipper, Flip Book, Digital Edition, Digital Publication, Electronic Edition, Electronic Publication, eReplica, ePaper, eBook, etc.

Source : (1) Alliance for Audited Media. Digital Edition, December 9th, 2013.

What’s in it for you?

High Performance Format

More Page Views per Session
30-40 pages
For a weekly and a daily newspaper (vs. 2.4 on website)
Which represents 64% of the publication


More time spent with the brand
+15 minutes
Visit Duration, for 40% of users

We have listed 8 reasons to partner with Virtual Paper:

  1. Save time & effort with the Integrated Workflow
  2. Full control and autonomy over your digital publications, with the Management Platform
  3. Engage your audience with an optimized User Experience
  4. Increase your reach with our distribution tools, and multi-device compatibility
  5. Insure a high Content Discovery and a lot of Time Spent with your Brand, thanks to the storytelling format
  6. Gain behavioral insights with our advanced Statistics
  7. Generate new revenue with Ad Placement
  8. Protect and respect the DNA of your newspaper and your brand

What explains that high performance?

“Once Upon a Time…” : The Power of Storytelling

There are two types of online behaviors – they both coexists for the same individual, and are complimentary

1 Search Mode

  • When a user wants to quickly pull specific information from a website, he is in the “Search Mode” behavior.
  • On newspapers’ website, snippets are great for an overview, however they do not engage the user: Results show viewing of 2.4 pages in average per visit, within 5 minutes.

2 Laid Back Experience / Storytelling

  • Those same users, during different times of day, will have the mindset to be entertained, inspired, and to discover more content that will be push to them.
  • Whilst in that “Laid Back” mood, content with visual cues in familiar format is receivable by users.
  • The storytelling also fulfill the need for completion: reading from beginning to end.
  • That’s when the e-Edition is used for its fullest potential.
  • + Tablets strengthen the STORYTELLING experience.

Meet our clients.